Year-over-year increase compared with the same dates in 2024.
CASE STUDY / HEALTHCARE
How Gilead Healing Center Increased Organic Clicks by 48.9% and Improved Google Rankings Through Strategic Link Building
Gilead Healing Center faced intense competition in the healthcare treatment market. Our team implemented a focused, relevance-first link-building campaign to strengthen the website's authority, improve keyword rankings, and increase organic search visibility.
- Gilead Healing Center
- Healthcare / Treatment Centers
- SEO / Link Building
Historical campaign: October 18 – December 28, 2025 · Your Ad Squad
Historical campaign results
Year-over-year increase compared with the same dates in 2024.
Year-over-year improvement. A lower average position is better.
Increase compared with the previous equivalent period.
Google Search Console results for October 18 – December 28, 2025. Year-over-year compares the same dates in 2024; period-over-period compares the previous equivalent period.
The Challenge
The goal was to strengthen the website's authority and improve its visibility for relevant searches.
- Low visibility for target keywords.
- Poor average search rankings, with many terms appearing around Google's fourth and fifth pages.
- Limited authority signals compared with established competitors.
- Strong competition in the treatment center market.
Relevance-First Link Outreach
Targeted healthcare and wellness publications where links could be placed naturally within relevant content.
Authority Development
Focused on quality placements from relevant, trusted publications to strengthen the website's authority.
Editorial-Style Placements
Placed links within relevant articles designed to provide value to readers rather than appearing as unrelated promotional links.
Conservative Anchor Text Strategy
Used primarily branded and natural anchor text to maintain a balanced backlink profile.
TWO COMPARISONS. ONE CAMPAIGN.
The Results, in Context
Each comparison answers a different question. Keep the timeframe in view when reading the results.
October 18 – December 28, 2025, compared with the previous equivalent period.
| Measurement | Reported result | Comparison |
|---|---|---|
| Organic clicks | +42.7% | Increase compared with the previous equivalent period |
October 18 – December 28, 2025, compared with the same dates in 2024.
| Measurement | Reported result | Comparison |
|---|---|---|
| Organic clicks | +48.9% | Year-over-year increase |
| Google impressions | +97.8% | Year-over-year increase |
| Average Google position | 42.8 → 12.2 | Year-over-year improvement; lower is better |
How to read these results
Organic clicks count visits from Google search results; impressions count appearances in search results. Average position summarizes ranking performance across searches; a lower number is better. The year-over-year comparison uses the same dates in 2024. The period-over-period comparison uses the previous equivalent period. Neither comparison measures patient inquiries, revenue, or conversions.
Reported Google Search Console measurements. Percentage changes are shown without inferred click or impression totals.
Why These Results Matter
Better Rankings
The website's average Google position improved significantly, increasing its opportunity to appear in more visible search results.
More Organic Traffic
The website received 48.9% more organic clicks than during the corresponding period in 2024.
Stronger Search Visibility
Google impressions increased 97.8% year-over-year, indicating substantially greater search exposure.
Growing Authority
The campaign also reported improving referring domains, backlinks, and URL Rating. No specific numerical authority metrics were provided.
Google Search Console measurements for October 18 – December 28, 2025. These are historical search-performance results, not patient inquiries, revenue, or conversions. Improvements were observed during the campaign; link building alone is not established as the cause of every change.
Ready to strengthen your search visibility?
Talk with Your Ad Squad about your SEO and link-building goals.
