CASE STUDY / HEALTHCARE

How Gilead Healing Center Increased Organic Clicks by 48.9% and Improved Google Rankings Through Strategic Link Building

Gilead Healing Center faced intense competition in the healthcare treatment market. Our team implemented a focused, relevance-first link-building campaign to strengthen the website's authority, improve keyword rankings, and increase organic search visibility.

  • Gilead Healing Center
  • Healthcare / Treatment Centers
  • SEO / Link Building

Historical campaign: October 18 – December 28, 2025 · Your Ad Squad

Historical campaign results

Year-over-year+48.9%Organic clicks

Year-over-year increase compared with the same dates in 2024.

Year-over-year+97.8%Google impressions

Year-over-year increase compared with the same dates in 2024.

Year-over-year42.8 → 12.2Average Google position

Year-over-year improvement. A lower average position is better.

Period-over-period+42.7%Organic clicks

Increase compared with the previous equivalent period.

Google Search Console results for October 18 – December 28, 2025. Year-over-year compares the same dates in 2024; period-over-period compares the previous equivalent period.

The Challenge

The goal was to strengthen the website's authority and improve its visibility for relevant searches.

  • Low visibility for target keywords.
  • Poor average search rankings, with many terms appearing around Google's fourth and fifth pages.
  • Limited authority signals compared with established competitors.
  • Strong competition in the treatment center market.

What Your Ad Squad Did

A focused, relevance-first link-building campaign.

Explore the results

Relevance-First Link Outreach

Targeted healthcare and wellness publications where links could be placed naturally within relevant content.

Authority Development

Focused on quality placements from relevant, trusted publications to strengthen the website's authority.

Editorial-Style Placements

Placed links within relevant articles designed to provide value to readers rather than appearing as unrelated promotional links.

Conservative Anchor Text Strategy

Used primarily branded and natural anchor text to maintain a balanced backlink profile.

TWO COMPARISONS. ONE CAMPAIGN.

The Results, in Context

Each comparison answers a different question. Keep the timeframe in view when reading the results.

October 18 – December 28, 2025, compared with the previous equivalent period.

Period-over-Period Results
MeasurementReported resultComparison
Organic clicks+42.7%Increase compared with the previous equivalent period

October 18 – December 28, 2025, compared with the same dates in 2024.

Year-over-Year Results
MeasurementReported resultComparison
Organic clicks+48.9%Year-over-year increase
Google impressions+97.8%Year-over-year increase
Average Google position42.8 → 12.2Year-over-year improvement; lower is better
How to read these results

Organic clicks count visits from Google search results; impressions count appearances in search results. Average position summarizes ranking performance across searches; a lower number is better. The year-over-year comparison uses the same dates in 2024. The period-over-period comparison uses the previous equivalent period. Neither comparison measures patient inquiries, revenue, or conversions.

Reported Google Search Console measurements. Percentage changes are shown without inferred click or impression totals.

Why These Results Matter

Better Rankings

The website's average Google position improved significantly, increasing its opportunity to appear in more visible search results.

More Organic Traffic

The website received 48.9% more organic clicks than during the corresponding period in 2024.

Stronger Search Visibility

Google impressions increased 97.8% year-over-year, indicating substantially greater search exposure.

Growing Authority

The campaign also reported improving referring domains, backlinks, and URL Rating. No specific numerical authority metrics were provided.

Google Search Console measurements for October 18 – December 28, 2025. These are historical search-performance results, not patient inquiries, revenue, or conversions. Improvements were observed during the campaign; link building alone is not established as the cause of every change.

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